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A trend map is a visual depiction of relevant trends influencing the system around a given topic. Developing a trend map can help a group deepen their understanding of an issue through exploring related history, identifying key external factors, and tracking shifts in social and cultural norms.
This guide will walk you through a feasibility assessment as well as how to prepare for and facilitate a trend mapping activity.
View the System Tools Matrix to help determine when trend mapping is the right tool.
